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Our tried and tested formula to digital fluency

3-Feb-20-2023-05-03-44-9723-PM

1. Digital Overview: 

From the lifecycle of a digital product to the role of robots in the future of work. In a nutshell: the context in which digital products live today.

2. Digital Business:   

A deep dive into startups creation and in finding out the difference between an e-commerce and a brick-and-mortar store.

3. Design Thinking: 

To unlock one's own creativity and perform daily tasks thinking like a designer.

4. Product Management:

The role product management plays in the creation, development and delivery of a digital product across stakeholders and uses.

5. Tech Essentials:    

The technology that makes any digital product possible: basic programming knowledge, hardwares, softwares and servers.

6. Digital Marketing:

How to communicate a product in a digital scenario, how to create a digital marketing strategy and its difference with traditional advertisement.

Make your employees speak digital in 6 weeks

Meet the mentors

Mordecai

Mordecai

Global Innovation Leader, at @Day After

Founder of Day After, a C-Suite Consultancy providing support to brands and agencies, Mordecai is a global innovation leader with groundbreaking ideas

LinkedIn

Chapplow

Jessica Chapplow

Head of e-Commerce, at @Heartificial Intelligence

Founder of Heartificial Intelligence and specialized in e-Commerce and Digital Innovation. Chapplow is the former Head of e-Commerce in Havas Media Group

LinkedIn

Taddeo

Taddeo Zacchini

Lead Product Designer, at @Google

Lead Designer at Google and former Squarespace designer, with knowledge and skills in Web design, Icons design, Interaction design, Illustration and Photography

LinkedIn

Jorge

Jorge Seeliger

Chief Growth Officer, at @WeSchool

Leader of a team of UXers, designers and developers. Seligeer is a Chief Growth Officer and tech enthusiast with a keen eye for technology, creativity, and innovation

LinkedIn

Marco De Rossi

Marco De Rossi

CEO & Founder, at @WeSchool

Tech-savvy entrepreneur, Marco De Rossi is the CEO of WeSchool, a company revolutionizing education with cutting-edge technology

LinkedIn

Christian Harris

Christian Harris

Digital Transformation Leader, at @Accenture

Digital Marketer with experience in leading creative agencies and digital companies. Harris works as Digital Marketing Transformation Executive at Accenture Song

LinkedIn

Industry leader mentors

Learn from the best only. See where our mentors worked.

Our recipe to learn the Digital Product Alphabet

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Foundations

Starting from scratch: all the introductory material one needs to build expertise

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ABCD(igital)

A deep-dive into the core of the subject matter: go into details, learn by doing

Layer 1

Conversation

Test the newly acquired skills: group projects, quizzes and practical tasks to stregthen knowledge

Don't let your company fall behind.
Begin the digital transition